The Effect of Innovation, Competence, and Competitive Advantage on Employee Performance

Abstract

The purpose of this research is to find out how innovation, competitive advantage, and innovation affect the productivity of coffee shop workers in Batang Regency. using a margin of error and a sample size of 98 respondents, this research employed a probability sampling strategy using a simple random sampling method based on the Moe formula. The population in this study was all coffee shop employees in Batang Regency. This research made use of SPSS version 24's multiple linear regression technique to examine the data. Discussion and analysis of the data reveal that innovation, even in its incomplete form, significantly improves the productivity of coffee shop workers in Batang Regency. Workers at coffee shops in Batang Regency benefit significantly from partially competent performance. The performance of coffee shop employees in Batang Regency is positively and significantly impacted by partially competitive advantage.